Reach your target demographic directly by selling on an e-commerce platform, like Shopify, GoDaddy, or Square. We make selling direct-to-consumer easy, freeing up your time to focus on other areas of your brand.
To sell products well, you need a user-friendly website with high-converting PDPs (product detail pages), keyword-rich SEO (search engine optimization), and data-driven strategy for promotions, merchandising, inventory management, and more.
Read below for more details of how Kay Squared can help your brand sell with direct-to-consumer solutions.
PDP Pros, we know how you present product details impacts conversion and user experience. We can create, optimize, and organize product detail pages, focusing on product descriptions rich in keywords, CTA button placement, optimized imagery, functional variant options, and more.
Like an architect, we draft and optimize a digital blueprint of your website. Good interlinking structures (with hierarchal taxonomy) and user-friendly navigation are important to search engines.
Bonus: A solid digital blueprint leads to happy and easy online shopping for customers.
We can incentivize your customers with a data-driven promotion strategy, tailored to your brand and target demo. In addition to a promo calendar, we can create and manage promo codes, test different promotions (discount vs dollar off vs free shipping), and measure the effectiveness of promotional campaigns.
Merchandising is arranging your products in a user-friendly way for easy shopping. Like a grocery store has distinct departments, curated online collections help organize your products by use case, target demographic, and more. We're ready to work our merchandising magic.
As SEO experts, we'll optimize your website to improve your search engine rankings and drive more organic traffic to your site. What are SEO things we can work on? Title tags, meta descriptions, keyword research, URL structure, interlinking, alt text for images, and more.
Data makes our world go 'round. We can provide bi-weekly, monthly, or quarterly insights on how your online store is performing. We'll keep an eye on sales, conversion rates, customer behavior, and other KPIs important to you and break it down in easy-to-understand charts.
To generate sales, you need to have product in stock. Thank you, Captain Obvious. But seriously, we can help manage inventory by tracking stock movements, setting up notifications for low stock, and handling product variants.
Third-party apps on e-commerce platforms can help ramp up functionality, such as marketing tools, analytics, inventory management, etc. We can help vet, install, and manage third-party applications. No more headaches for you!
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